Soft power
Over the past four years or so, I’ve written a number of posts on China’s role as a destination and a source of cultural influence. China hasn’t just been drawing the MNCs, the investors, the outsourcers, and the rest of the big battalions of globalization. It’s also been drawing the artists, the freelancers, the global nomads, and the dreamers - all those who recognise that change is brewing and want to be a part of it, no matter how small, or who seek the opportunity to reinvent themselves, or to find a niche for themselves that they couldn’t find wherever they came from. It’s this that separates China from Singapore, for example, where they prefer established artists who are already successful, and where up-and-comers are co-opted early on because there’s no way to get a platform without government or corporate sponsorship.
Amongst the foreigners here in Beijing - I hesitate to say ‘expatriates’, which is too loaded a term - there’s a common meme that Beijing now is like Paris between the wars, a society in flux, open to new ideas, prosperous whilst still cheap to live in; I have to agree, and it means that this city - and Shanghai, and Kunming, and Xi’an, and many others - are drawing in young, creative, adventurous people, who are engaging in a fertile exchange with the local scenes. Many of these people (I suspect) will be culturally influentual in the future, and are being shaped and influenced by China.
So, having felt all that for a while, it’s really interesting to see something on the same lines appear in the IHT today: For a new generation, land of opportunity may lie in China, not the US.
Monday, March 24th, 2008