卦Trigram 2.0

There’s an interesting article over on Harvard Business Publishing that touches many of my current areas of interest.
India’s Rural Innovations: Can They Scale? by Navi Radjou discusses his initial findings from a research trip to India. There are three key points that strike me:

1. That businesses are “single-mindedly targeting the rural market”;
2. That rural farmers are fantastic innovators – what Niti Bhan calls jugaad, and here in China would be called shanzhai;
3. That there is already a database recording these innovations, the Honeybee Network.

Radjou points out that many of these innovations don’t travel far; the knowledge is never available to help other communities in India. He wonders how this can be changed, and promises some ideas – but can I flag up my view that this is already too limited in scope? Instead, let’s ask how farmers in Hebei Province, or Lesotho, could access these ideas….

For an example, Radjou points us to the Mitti Cool terracotta refrigerators. I wonder if similar ideas are being used in Xinjiang province – or could be? How about Lesotho?

When I was working in the mountains of Lesotho, many moons ago, keeping in touch with people was a major undertaking. For example, my parents were concerned about my welfare – me being 17 at the time, and South Africa not being the most stable country then… and of course, this was before the time of cheap flights, so southern Africa was mentally much further away than it is in these days of mass air travel.

In order to speak to my folks, I had to wait for our truck to leave on its weekly supply run. Assuming that the bridges weren’t out, we would get to the nearest town, Hlotse (usually called Leribe), and then cross the border into the South African town of Ficksburg. I would have to go to the main post office, wait for the one official with an international line in her office to be free, go to her office to make a collect call to my parents, and then wait for them to call back. I could then talk, while the post office lady listened in. Luckily, she was very nice!

Getting a landline – or even a fax or telex – to our base up in the mountains was a dream – I have no idea whether or not they ever got one!

On another personal note, I remember the joy I experienced when I first got access to the internet back in 1994. Coming from a small country town, where information and knowledge were hard to come by. The Net changed all that. Suddenly, I was able to find things out without making a trip to the library in the nearest city; I was able to talk to people on the other side of the world who shared my interests.

The arrival of mobile telephony in developing countries is freeing hundreds of millions of people from the need to make the kind of trips that I had to make, and presenting them with the same kind of liberation that I experienced. What difference will it make to them?

I’m going to be looking at this a lot, particularly with reference to Africa and China. Pointers to more information are welcome!

First of all is this very interesting piece at worldchanging: Africa Calling – SND MNY 2 YR MBL. It’s a very good primer on how mobile banking via handphones is making life much easier for the poor, via services such as MTN Banking. It points out the similarity of this venture to similar successes in South Asia, and Bangladesh’s Grameen Phone in particular. This is the sort of thing that Niti is very interested in… Are there similar services in China? If so, who? If not, why not? What are the design needs for this kind of service? Watch this space for answers to these questions!